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More about me

I have a long record of consistently overachieving sales targets and objectives, working closely with all departments to heighten motivation, with a collaborative and cohesive, ambitious desire to achieve success.

An inspirational sales leader, with hands-on experience driving sales functions, business operations, strategic initiatives, collaborating with marketing teams and all staff members with an aim to exceed business targets. A demonstrated expertise in maintaining effective sales & marketing strategies to increase profitability. Excels at generating new business leads and identifying potential opportunities. Experienced in delivering high quality, professional service, achieving client’s satisfaction, and improving service/customer support levels across Europe, while driving change and innovation where needed.

Leads from the front, delivering the highest sales results. Tenacious, pro-active, articulate, and incredibly determined and optimistic. Embraces a ‘hunter-lets-go-get-them’ approach. Highly analytical to effect results , direction, and focus.

Areas of Expertise:

25 years + collaborating with diverse teams in the Retail, Hospitality, Leisure, Metal Casting, Telematics, IT Payments, Data Centre, Services (MSP)  and Technology Solutions Industries across Europe.

Doubled company sales growth in year two of commencement at Hypertec.

Self-owned win of £1 million/annum contract.

Partnered with significant OEMs (Original Equipment Manufacturers) to drive business levels to attain no. 1 distributor status across EMEA.

Budget management, P&L, forecasting, sales & marketing plans, CRM (Customer Record Manemen) tintegration & development.

A record of increasing sales with existing customers.

Setting KPIs (Key Performance indicators),  performance measurement, sales & marketing processes.

Consistently driving and significantly increasing new business development, sales margin, and revenues.

Increase of market share of new/existing propositions across EMEA.

Four company start-ups as Sales Director (growth of £20+ million in 2 x years in two of them) leading the sales functions and teams for three company acquisitions

Strategy & proposition development, working with Channel Partners, Manufacturers, SME/SMB & End Users.

Senior Manager & Director, with successful team development, leadership, recruitment & training.

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